Turn signups
into revenue

Give your Sales team the product insights and workflows they need to prioritize, close, and grow accounts.

Usage spike in named account Slack sent to account owner
New PQL identifiedAdded to Outreach sequence
Fortune 500 account signupAdd to Enterprise campaign
Feature gate hit - Team planAdded to Hubspot campaign list
PQL score is excellentAdded to Salesloft cadence
Business plan limits hitSlack sent to account owner
30 users added to accountTask created “Follow up with DM”
Usage spike in named account Slack sent to account owner
New PQL identifiedAdded to Outreach sequence
Fortune 500 account signupAdd to Enterprise campaign
Feature gate hit - Team planAdded to Hubspot campaign list
PQL score is excellentAdded to Salesloft cadence
Business plan limits hitSlack sent to account owner
30 users added to accountTask created “Follow up with DM”

Trusted by some of the leading PLG companies

There are big deals trapped
in your self-serve funnel

Your existing accounts are your biggest untapped revenue potential. But with so many signups, who does Sales talk to?

To solve this, you need a data-driven GTM. Calixa is the Product-Led Sales platform that leverages data across your entire stack and transforms your self-serve funnel into a predictable revenue engine.

Find more deals.
Close them faster.

Automatically prioritize accounts using product usage and customer fit data. Route high-potential accounts to Sales and put early prospects on the right Marketing campaigns.

Prospect

Identify & prioritize PQLs

Use product usage and customer fit data to prioritize Product Qualified Leads (PQLs). Add users to email cadences with one click of a button.

ROIIncrease rep efficiency & conversion rate
close

Turn Insights into Action

Give your team a full picture of how accounts are using your product. Uncover the champions and key usage patterns that let reps run the right closing play.

ROI Increase deal velocity & conversion rate
grow

Uncover expansion opportunities

Alert reps of usage spikes so that they can quickly respond to new sales opportunities. With a 360 view of the customer, reps will always know the right next step.

ROI Increase lifetime value of customers
Use Cases

Power your entire Product-Led motion with one platform

  • Sales

    Uncover new revenue by prioritizing PQLs. Give reps the context they need to close.

  • RevOps

    Build the right workflows, automate key actions, and expose any data GTM teams need.

  • Growth

    Flexibly score and route leads at scale. Send PQLs to Sales or nurture prospects with drip campaigns.

  • Success

    Alert reps to expansion opportunities. Give them unified context to better upsell.

Calixa cuts down our time from insight to action. There is a huge efficiency and conversion gain with product qualified leads that Calixa identifies.
Devin Oliver Director of Sales Development
With tens of thousands signups per month, we didn't know who to talk to. With Calixa, we're able to marry customer fit data with product usage data to have an accurate picture of our PQLs.
Ian LeatherburyVP of Sales & Success
Calixa has improved our customer's experience with Voiceflow by giving AEs, CSMs, and support reps all access to the same product insights in one place.
Daniel D'SouzaHead of Customer Success
the platform

Operate Product-Led Sales at scale with Calixa

Connect all your data. No code.

With just a few clicks, you can connect your CRM, data warehouse, and SaaS apps to Calixa. Give your GTM teams the power to build data-driven motions.